Feel Good News

Scottish Design Exchange (SDX), the social enterprise supporting Scotland’s creative community, has officially opened the doors to its new store at 250–252 Sauchiehall Street, marking an exciting new chapter for both the organisation and the city centre. The move places SDX right in the heart of Sauchiehall Street’s ongoing regeneration, bringing a strong mix of independent artists, designers and makers back into one of Glasgow’s most historic streets. The new space creates a

We have officially joined the Edinburgh Chamber of Commerce. As a business proud to be part of this city’s business community. Joining the Chamber is an exciting step for us. We’re looking forward to getting involved in local initiatives, attending upcoming events, and building relationships with the diverse range of businesses that make Edinburgh. If you are a fellow member or a local professional, we would love to connect. Please feel free to reach out and say hello!

dussl, the Glasgow-based skincare startup, has announced it is now available online at the UK’s leading health and wellness store, Holland & Barrett. The move follows  300% year on year growth so far in 2026 in the competitive skincare industry, and winning a £10,000 grant at the Scottish Young EDGE award, being identified as a ‘high growth potential’ Scottish business. Already available direct from dussl's own website and on Amazon Prime, Holland & Barrett online offers an e

It’s no secret that Copenhagen is one of our all-time favourite cities, and while this weekend wasn’t our first visit, it ​also certainly won’t be our last. There is a​ creativity in the Danish capital that always leaves us recharged, but this trip offered a specific masterclass in brand evolution. We spent one afternoon at the Home of Carlsberg, diving into a legacy that perfectly mirrors what we believe in at Feel Good Comms​ - the magic that happens when a world-class prod

Last week was a big week for the Scottish golf industry, and ​a​ big week for branded merchandise specialists  Fourteen Twenty-One . During Scottish Golf Tourism Week, the team didn't just showcase their exceptional merchandise collections​, they announced a major expansion into the English market. By bringing Fenix XCell’s bespoke private label collections to the UK’s most prestigious clubs, Fourteen Twenty-One is setting a new standard for premium golf apparel. In Scotland,

We are delighted to be supporting SWURF , the innovative startup connecting remote workers with the city's most welcoming workspaces. We kicked off our activity by announcing the close of their latest funding round. This investment is set to accelerate SWURF’s expansion, fueled by the ambitious goal of turning Edinburgh into the world's most flexible, work-friendly city. A key part of this growth is the rollout of the state of the art SWURF Pods, on-demand private meeting spa

This week, we supported The Shore Business Collective in the launch of the ‘Save The Shore’ campaign. The campaign aims to block a planning application that could threaten the survival of local institutions and the future of Leith’s vibrant Shore community. We quickly drafted communications, and got a photo with January Watson, Secretary of the Shore Business Collective and Area Manager for The Malt Group, and secured high-impact coverage across business and local press. The

Feel Good Comms, Scotland’s newest communications agency based in Edinburgh, has announced the hire of Account Executive, Euan Hunter. As well Euan joining the team, Feel Good Comms has also moved into Clockwise Leith, as the agency continues to grow.  This marks a significant milestone for the agency, which launched earlier this year with a mission to help businesses create communications that not only perform and help reach business objectives, but also make people feel goo

At Feel Good Comms, we love working on projects that celebrate local talent and community impact, which is why we’re so proud to support the Scottish Design Exchange (SDX). As a powerhouse social enterprise supporting Scotland’s artists, SDX is a vital part of the creative economy. This week, we’ve been helping them announce their major Glasgow move, and we wanted to ensure the news landed with maximum impact. Moving from Buchanan Galleries to a brand new, larger flagship sto

We have a new home at Clockwise Leith! Being right in the heart of Leith’s vibrant Shore means we’re surrounded by an incredible community of businesses, not to mention some of the best coffee and waterfront views in Edinburgh. If you ever want to meet us for a coffee, you know where we are!

We are absolutely thrilled to announce that Feel Good Comms will be officially supporting the Duddingston Golf Club throughout 2026! Widely regarded as one of the most outstanding parkland courses in the Lothians, Duddingston is a true must-play destination that pairs rich heritage with breathtaking scenery. It’s an incredibly exciting time for the club as they continue to reach new heights, and we couldn’t be prouder to be part of the journey, helping to share their story. T

We are thrilled to be supporting on PR and social strategy for the Scottish Design Exchange (SDX) as they continue to redefine the high street. We love their social enterprise model: every penny spent in-store goes directly back to the creators. By consistently delighting customers, rewarding local artists, and pouring life back into the economy, they are successfully bucking the retail trend and proving that ethical shopping is the future. With 2026 set to be a massive year

When Anna, co-owner of Edinburgh’s iconic Green Room, reached out to us, it was clear that we had a story on our hands. The bar has become one of the first in the country to leverage the newly implemented Scottish Pubs Code, a landmark piece of legislation that grants tied pubs the freedom to stock beers of their own choosing. This move is a total game changer for pubs and bars; it's allowed The Green Room to not only curate a bespoke tap list, but it has also enabled them to

As experts in the world of custom branded merchandise and apparel, Fourteen Twenty-One has built a reputation for delivering high-quality, intricate designs. Already working with some of the best golf clubs in the world (many of which happen to be right here in Scotland), we can't wait to support the team and help them continue to grow throughout 2026. Our mission for 2026 is to support the Fourteen Twenty-One team as they continue their upward journey and increase their awar

Following research into the city’s business landscape, today marks the launch of the first ever Edinburgh Feel Good Index, a new initiative designed to celebrate the people and places that make Edinburgh. Moving away from traditional rankings or competitive shortlists, the index serves as a collective recognition of all of the businesses nominated, acting as a definitive guide for residents and visitors looking to support businesses that are getting it right. The initiative f

At Feel Good Comms, when our clients win, so do we. Whether it’s securing a front page feature or watching a social campaign go viral, success is the fuel that drives us. We believe that high impact work should be celebrated and feel good whilst doing it. The secret to our success is a culture that prioritises people. We operate on a strict No ****s policy, and it’s the best rule we have. We're all about kindness and honesty, and we’ve created a space where a happy, celebrate

We recently sat down at the 'roundtable'  with former The Traitors contestant Brian Davidson to discuss his photography business. It was clear from the start that we couldn't banish  this story; we knew his journey from reality TV back to his professional roots was a winning story. Brian has remained '100% faithful'  to his photography, and In the world of PR, timing is everything, and with The Traitors  hype at high, we didn't want to 'shield'  him from the spotlight. we sei

We are thrilled to join forces with CMAE Scotland , the leading professional association for Scottish golf and sports club managers: https://www.sgcma.co.uk/ As the professional body for managers of Scottish golf and sports clubs, CMAE Scotland focuses on elevating the industry through education and peer networking. At Feel Good Comms, we believe that agency level PR and social media support should be accessible to every club, helping them tell their stories and engage with t

At Feel Good Comms, we’re all about improving our skills, and what better test subject than our very large, very cute Rottweiler, Bonnie. We started Bonnie’s Instagram page for a bit of fun and a place to post some of our favourite memories. As Bonnie turned one, we smashed the 10,000 follower mark. Bonnie has been the ultimate guinea pig for sharpening our content skills and testing what actually makes people hit that follow button. Here are three learning of what Bonnie (an

Since launching Feel Good Comms, the number one question we’ve been asked in meetings is: “How do we get included in AI overviews?”   Research indicates generative AI search results now influence over 40% of brand discovery  for both B2B and B2C brands. As platforms like Google AI Mode become the primary lens through which we explore the world online, the blue links on Google pages are starting to take a backseat to the quick roundups that AI produces, that users now (rightly